| Sole Proprietor | Low Volume Standard | Standard |
Information Required |
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Brand registration fee (one time) | $4 | $4 | $4 |
Secondary vetting fee (one time) | - | - | $40 |
Monthly campaign fee (monthly recurring) | $2 | $1.5-$10 (depending on the use case type) | $1.5-$10 (depending on the use case type) |
Campaign verification fee (one time) | $15 | $15 | $15 |
Total SMS/MMS Per Day | Up to 3,000/day to US, based on hard limit of 1,000/day to T-Mobile | Up to 6,000/day to US | Up to 200,000/day to US |
MPS (Messages Per Sec) Throughput Toward US | 1 (0.25 toward AT&T) - see here | 3.75 toward major US networks - see here | Up to 225 toward major US networks, based on Trust Score - see here |
Sole Proprietor Brand and Campaign
Sole Proprietor package is dedicated for smaller clients who send fewer than 3,000 SMS message segments and MMS a day to the United States, and use 1 long code phone number for that messaging. If a client meets both of these criteria, they qualify for Sole Proprietor registration.
The 3,000 SMS segments and MMS per day threshold is based on a limit of 1,000 SMS segments and MMS per day to T-Mobile (incl. Sprint), and an assumption that T-Mobile/Sprint will be roughly one-third of your US message recipients. If you often send close to 3,000 SMS segments and MMS per day, you may wish to register for a Standard Brand to avoid hitting T-Mobile's daily limit.
Sole Proprietor registration requires less customer data than Standard.
Frequently Asked Questions
How can I tell which package I am on?
You can review your 10DLC Profile, under your Organization Settings.
Need Help? ✋🏻
Contact us on live chat or send an email to us at [email protected].