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Voice Compliance
Trusted Calling: STIR/SHAKEN & CNAM
Trusted Calling: STIR/SHAKEN & CNAM
Learn how to get your calls verified and delivered with Trusted Calling.
Tawheed Altowaitee avatar
Written by Tawheed Altowaitee
Updated over a week ago

Do your outbound calls suffer from "Scam Likely-itis?" (the horror!)

This happens when the carriers don't recognize your phone number and flag it to protect the consumer from suspicious calls.

It's not that you're a bad person or a bad company, it's just that you haven't properly registered and whitelisted your business with the carriers.

Now, with our new Trusted Calling feature you can register your business and phone numbers with STIR/SHAKEN and CNAM you'll be able to:

🚫 Eliminate "Scam Likely" caller ID's

☎️ Boost the answer rates of your calls

😎 Brand your calls with your company's name


Voice Compliance

Voice Compliance features include:

  • STIR/SHAKEN: increase the answer rates of your calls and eliminate “Spam Likely” blackouts.

  • CNAM Caller ID: add a caller ID that represents your business to build an instant connection with customers

Enabling Voice Compliance

Step 1: Complete your Business Profile (FREE!)

We added a unified Business Profile section so that you can enter the information carriers need once, then it will be reused across all the compliance features Salesmsg offers.

Once your Business Profile is approved, you can proceed to step 2, and upgrade to take advantage of the Voice Compliance features

Step 2: Upgrade to add Voice Compliance features

To gain access to Voice Compliance, you'll need to add this on for $10/mo.

STIR/SHAKEN

STIR/SHAKEN was created to help mitigate robocalls and gives your company the ability to become a verified caller for your numbers.

With Salesmsg, you can register your Company and the phone numbers to ensure any outgoing phone calls get better deliverability.

How to Register for STIR/SHAKEN

To setup STIR/SHAKEN, head over to the Organization Settings > Compliance section and first create your Business profile.

Attestation

Attestation Level

Description

Full or “A”

The highest attestation given by the originating service provider to indicate that the caller is known and has the right to use the phone number as the caller ID

Partial or “B”

The customer is known, it is unknown if they have the right to use the caller ID being used

Gateway or “C”

It doesn't meet the requirements of A or B including international calls.


CNAM

Brand your outgoing calls with your company name using our verified Caller ID (CNAM) service.

CNAME stands for Caller ID and gives you the ability to set your Brand or Company name in the Caller ID when making an outbound phone call.

How to Register Numbers for CNAM

To setup STIR/SHAKEN, head over to the Organization Settings > Compliance section and after creating your Business Profile, you can create your CNAM profiles.

You'll be able to create multiple CNAM profiles that you can assign phone numbers to.

If you have multiple regions or business units and you want a unique caller ID for each, you can add multiple CNAMs with one or more numbers under each one.

FAQ

Is there a fee for adding Calling Compliance?

Yes, it is $10 a month

How long does it take for my caller ID to show up?

2-5 business days as our service provider needs to ensure companies do not use inappropriate caller IDs. If takes longer than that, please reach out to our team form support.

I cant access Voice Compliance products due to an incomplete Business Profile, Why?

Your business profile needs to be completed and approved before you can add Voice Compliance products. If you are having issues with the required information, please contact [email protected]

Can I put multiple numbers under the same Caller ID?

Yes, with no extra charge beyond the flat monthly fee.

Can I have multiple Caller IDs?

Yes, with no extra charge beyond the flat monthly fee

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