If you are planning to send SMS to US numbers, you must register by filling out the required form. This process is quite simple and takes 5 to 10 minutes. Throughout this guide, you'll find examples and explanations to assist you.

Depending on your messaging volume, you can register for one of two options:

If you've seen this warning in your Salesmsg account, this means your daily SMS volume has exceeded the carrier limits of your current 10DLC package. Not to worry, we've made this process as easy as possible to submit to the Salesmsg Customer Support team to request the upgrade to 10DLC as soon as possible.

10DLC allows businesses to send application-to-person text messages (A2P) using local long codes. Traditionally, sending A2P messages to local long codes has been discouraged according to CTIA guidelines.

The limits that T-Mobile will offer based on your Trust Score (after secondary vetting) are shown below.

Both carrier fees and 10DLC setup (passthrough) fees are non-refundable.

For now, the registration for A2P 10DLC is only for local (long-code_ phone numbers in the USA.

Carriers like Verizon introduced 10DLC to provide a sanctioned platform for businesses to send SMS and MMS messages using long codes. Their objective is to protect consumers from unwanted spam while allowing businesses to better connect with their customers. This change will also improve deliverability because 10DLC allows for higher messaging throughput than P2P long code traffic.

When you're ready to upgrade from your Salesmsg trial, you'll be prompted to either verify the toll-free number that came with the trial, or select a new 10-Digit Long Code number (referred to as a 10DLC number - any phone number with a local area code).
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If you choose to move forward with a local area code phone number, you'll be required to register and be approved for A2P 10DLC compliance.
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In this guide, we'll go over step-by-step what you'll need to successfully submit your 10DLC registration!
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Here's an overview of what you'll need to provide during the registration process:
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​1. Who you are (Your business or organization details)

2. The types of messages you intend to send (e.g. Account Notifications, Customer Care, Marketing, Mixed, etc.)

3. Your opt-in workflow (Where does an end-user go, and what steps do they take, in order to opt-in to receive texts from your business or organization)

4. Submit Application and Awaiting Approval (Your trust score is an indicator of how many messages you can send without worrying about Carrier Filtering.)

The 10DLC campaign registration form for age-gated messages, such as those related to alcohol sales. The checkmark to approve the Age-Gate option appears at the bottom of the A2P 10DLC registration.

Since age-gated campaigns can no longer be designated via the campaign description, Salesmsg now includes the "age-gated" option on its 10DLC form to ensure such campaigns are correctly identified and approved.

In the Salesmsg app under Setting and the Numbers subcategory you can purchase a new 10DLC Number or a Toll-Free Number.

When using US numbers for business messaging, 10DLC (10-Digit Long Code) registration is mandatory. This process, required by US carriers, helps ensure that your messages are delivered reliably and are compliant with industry regulations.

By registering your number, you gain access to higher messaging throughput and reduce the likelihood of your messages being filtered or flagged as spam. This registration is crucial for maintaining trust and effectiveness in your messaging campaigns within the United States.

To get started on your 10DLC go here!

When texting Canadian contacts, no 10DLC registration is required. This makes it easier and quicker to start sending messages to your Canadian audience without the additional steps needed for US-based texting.

If you're using a toll-free number, it must be verified for both US and Canadian texting. Verification helps ensure that your messages are compliant with local regulations and reduces the likelihood of message filtering or delivery issues.

Registered traffic will receive a discount on carrier fee's while unregistered traffic will pay a penalty and suffer in deliverability.

Registered traffic will receive a discount on carrier fee's while unregistered traffic will pay a penalty and suffer in deliverability.

Registration can typically be completed in a few minutes if you've already collected all of the required information. If you are registering a US-based business, you'll need to have your Employer Identification Number (EIN) ready when you begin registration. In the event that there is a discrepancy with the information you provide, a manual review may be required for Secondary Vetting which can take up to 21 days.

What exactly is A2P 10DLC?

A2P (application-to-person) messaging is the process of sending text messages from an application, like Salesmsg, via 10DLC (10-digit long code) phone numbers, otherwise known as a phone number with a local area code.

A2P 10DLC registration, means that your local phone number is registered through a third-party organization called The Campaign Registry (TCR). This compliance was started by the major carriers to help weed out spam sent by bad actors, while making sure legitimate businesses continue to get their messages delivered.
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10DLC is the new norm, but we're committed to making sure you're set up for success. If you have questions on any part of this registration process, just let our Support team know by starting a live chat!

Do I have to register?

The long and short of it - Yes.
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If you use an A2P platform like Salesmsg, and plan to send texts to U.S phone numbers from a local phone number, then it's absolutely a requirement.
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​Only businesses and organizations that plan to text U.S. phone numbers from a local phone number, need to register for A2P 10DLC.

Are there any fees associated with Registering?

Yes, there are both one-time and monthly fees. Please refer to the chart below:

Are 10DLC fees refundable?

Both carrier fees and 10DLC setup fees are passed through, and are non-refundable.

What types of campaigns and use cases are there?

There are the following types of campaigns:

Each campaign has several use cases that are supported by Salesmsg.

Contact us on live chat or send an email to us at [email protected].